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Inc.com Asks “Will New Top Level Domains (New gTLD’s) Even Matter in 2015″ Hint: No
#1
TUESDAY,6 January 2015 THE DOMAINS

According to the news from Domain Forum of China on January 6th,Inc.com just published a post, entitled “Will New Top Level Domains Matter in 2015? Will new URL endings change web design and marketing in 2015?”

The Inc.com story is about as negative on new gTLD’s as I read recently and pretty much the opposite of Paul Stahura recent post on Circleid.com

“”In 2014, the new Top Level Domains (TLDs) were introduced to much fanfare from the press and tech bloggers. New web address endings were touted as a land rush on the internet and a game changer for marketing strategies. Despite such pronouncements, new TLDs were largely ignored in 2014, leaving some to expect an explosion in activity in 2015. However, before business owners run off to build new sites with fancy new names, it’s important to separate fact from fiction regarding TLDs and to ask the question, “Will the new TLDs matter to marketers and consumers in 2015?”.””

“”The sheer amount of TLDs available also undermines one of the reasons some thought they would be so popular. When there so many TLDs to choose from, it’s not as effective for squatters to try and wrap of domains with the intent of selling them later. It’s not the same as in the early days of the internet. Back then, if someone had the .com you wanted, there was nothing you can do but pay them or get a different name. Now, marketers can just move to a different TLD. The introduction of these new TLDs have created so much internet real estate, it’s impractical for one person to try to lock up domains they don’t intend to use.””
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